Top 30 Global Media Owners 2017
Google and Facebook now control 20% of global adspend Google and Facebook together accounted for 20% of global advertising expenditure...
read moreGoogle and Facebook now control 20% of global adspend Google and Facebook together accounted for 20% of global advertising expenditure...
read moreMitch Scharf Joins Zenith as Managing Director to Lead the Atlanta Office Atlanta, May 1, 2017 – Mitch Scharf has...
read moreMac Hagel Rejoins Zenith as EVP to Run West Coast Operations in the U.S. LOS ANGELES – Mac Hagel, rejoins...
read moreUS, China and Japan to drive recovery in luxury adspend Expenditure on luxury advertising will rise by 2.9% in 2017,...
read moreZenith has unveiled 10 trends that show how artificial intelligence will help to power the consumer journey in 2017, driving engagement...
read moreGlobal advertising expenditure in social media will grow 72% between 2016 and 2019, rising from US$29bn to US$50bn, according to Zenith’s...
read moreProgrammatic advertising will grow 31% in 2017, faster than all other digital channels, according to Zenith’s Programmatic Marketing Forecasts, published today....
read moreMobile devices will account for 75% of global internet use next year, according to Zenith’s new Mobile Advertising Forecasts, published today....
read moreFollowing a competitive pitch, Zenith (part of Publicis Groupe) has been appointed as global media agency for Edrington’s Regional Power Brands,...
read moreZenith to Lead the Assignment Spanning New Coty Portfolio* Coty has appointed Publicis Media as its lead media agency globally. Publicis...
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