• Home
  • About Us
    • Who We Are
    • What We Believe
    • What We Do
  • Intelligence
    • Global Intelligence
  • News
    • Press Releases
    • Media Coverage
  • Our People
    • Our Leaders
    • Zenith launches new global brand vision and identity
  • Careers
  • Contact
    • Get In Touch
    • Locations
ZenithMedia The ROI Agency
ThinkingBig

ArchiveJonathan Barnard

JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 10th May 2017

Zenith launches new global brand vision and identity

Zenith has unveiled a new global approach to communications, supported by a relaunch of the network’s brand identity, proposition and platforms. Led by Zenith’s Global Brand President, Vittorio Bonori, the move...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 2nd May 2017

Google and Facebook now control 20% of global adspend

Google and Facebook together accounted for 20% of global advertising expenditure across all media in 2016, up from 11% in 2012, according to the new edition of Zenith’s Top Thirty Global...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 18th April 2017

US, China and Japan to drive recovery in luxury adspend

Expenditure on luxury advertising will rise by 2.9% in 2017, recovering from a 0.5% contraction in 2016, according to the new edition of Zenith’s Luxury Advertising Expenditure Forecasts, published today. The...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 26th March 2017

Internet advertising expenditure to exceed US$200bn this year

Global internet advertising expenditure will grow 13% to reach US$205bn in 2017, according to Zenith’s new Advertising Expenditure Forecasts, published today. Internet advertising will attract 36.9% of all advertising expenditure, up...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 7th March 2017

Mobile World Congress Trends & Insights Report

Our colleagues at Publicis Media have released a Trends and Insights report on last week’s Mobile World Congress in Barcelona. With nearly 110,000 attendees this year, Mobile World Congress is the...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 30th January 2017

Zenith publishes Global Intelligence issue 2

Zenith has published the second edition of its Global Intelligence magazine, which provides data, insights and commentary on key areas of media communications. Published quarterly, Global Intelligence leads with a summary...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 5th December 2016

Social media ads to hit US$50bn in 2019, catching up with newspapers

Global advertising expenditure in social media will grow 72% between 2016 and 2019, rising from US$29bn to US$50bn, according to Zenith’s new Advertising Expenditure Forecasts, published today. Social media advertising will...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 28th November 2016

Programmatic ads to grow 31% in 2017, ahead of all other channels

Programmatic advertising will grow 31% in 2017, faster than all other digital channels, according to Zenith’s Programmatic Marketing Forecasts, published today. This report, which covers 41 key advertising markets, estimates that...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th October 2016

Zenith forecasts 75% of internet use will be mobile in 2017

Mobile devices will account for 75% of global internet use next year, according to Zenith’s new Mobile Advertising Forecasts, published today. The mobile proportion of internet use has increased rapidly, from...

Read more
JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 17th October 2016

Zenith Global Intelligence: growth in the US, Europe and Asia boosts global ad market

Demand for media is rising in North America, Western Europe and Asia Pacific, so be on the look-out for media inflation. The true effects of political upheavals like Brexit will be...

Read more
Who We Are

Find out more...

GeneralFallbackImage

Find out more...

Our People

Find out more...

  • About Us
    • Who We Are
    • What We Do
    • What We Believe
    • Case Studies
  • Intelligence
    • Global Intelligence
  • News
    • Media Coverage
    • Press Releases
  • Our People
    • Our Leaders
    • Careers
  • Contact
    • Get In Touch
    • Locations
Connect with us
  •   
  •   
  •   
  •   

Part of Publicis Media

© 2023 Zenith

  • Cookies
  • Privacy
Web Design by TWK